McDonald's sign goes upside-down
Posted on March 08, 2018

McDonald flipped their restaurant's sign in honor of International Women's Day (March 8) so the M reads W.

The fast food brand also turned its logo upside down on all its digital channels, such as Twitter and Instagram. 

"In celebration of women everywhere, and for the first time in our brand history, we flipped our iconic arches for International Women's Day in honor of the extraordinary accomplishments of women everywhere and especially in our restaurants," McDonald's global chief diversity officer, Wendy Lewis, said in a statement.