Ghada El Khatib has been appointed as the new Chief Operating Officer at Plus Holding charged with overseeing operations in Lebanon and Cyprus. Her responsibilities will include the real estate sales, media, printing and marketing divisions, in addition to the group’s business development strategies.
Previously, El Khatib had been the managing director of Team Y&R Beirut and Asda’a Burson-Marsteller-Beirut since 2008. She also operated in the same capacity at Y&R’s client services department in Beirut for 19 years, which she left to launch Wunderman's operations in Lebanon while heading Asda’a Burson-Marsteller.
El Khatib also serves as secretary general of the IAA Lebanon Chapter.
Her experience within the communications field stretches back over 25 years.