The United Nations has proclaimed May 22 The International Day for Biological Diversity (IDB) to increase understanding and awareness of biodiversity issues.
BAR Ogilvy Portugal created The Endangered Typeface campaign for the leading organization in wildlife conservation and endangered species, ANP|WWF, in partnership with the Lisbon Zoo, to involve society around a global concern: the 6th mass extinction that Earth is facing.
It is worth remembering there have been five Mass Extinction events (the "Big Five”) in the history of Earth's biodiversity, all caused by dramatic but natural phenomena. The sixth mass extinction – the one happening now …
.png){kind=small}
.png "Facebook"){kind=small}
