'At CNN we most frequently work with commercial partners on campaigns that are global in their scope or cover multiple regions as brands leverage our scale to connect with audiences across different geographies.
Over the course of the last year there has been a significant uptick in CNN’s regional partnerships, with brands across a range of sectors looking to specifically engage with Middle East audiences, be it market-specific campaigns or as a distinctive component of a bigger global play.
This is notable across tourism, technology, luxury, and …