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News In Brief

North Ladder chooses PivotRoots as digital marketing partner for the region
World Out of Home Organization boosts global footprint with eight new members

Confident CEOs applying the harsh lessons from COVID-19 to build back stronger
White Square Advertising Festival Announces its Program
Liquid expands into KSA & Egypt
Award-winning Creative Company BUCK Expands to Europe
Which Lebanese program made it to the TOP 15 ranking this week?
PRCA MENA launches NextGen Group
UAE agencies are stand out performers in the Cresta Awards first global Top 50 list
Saudi-based Modelcraft rebrands to ‘Craft’
UAE tops MENA Region as most active in CSR
COVID-19 impact on food delivery business in the UAE
AI, AR and IoT to change digital signage trends says Pixcom
Publicis Promotes Thamer Farsi to Groupe CEO Saudi Arabia

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Roger Halaby on Narcissistic Consumers
Mastering Influencer Marketing: Building Trust with Saudi Audiences in a Digital-First World
To win in 2025, brands must adapt to the rapid evolution of retail media

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