Branding
adidas reinvents its brand message with ‘You Got This’
Rebecca Isaac
For the first time in 20 years, adidas has officially changed its global slogan, moving from its iconic ‘Impossible Is Nothing’ to the fresh and empowering ‘You Got This’. This ….jpg "Saudi Arabia State of Branding")
Saudi Arabia State of Branding
Ibrahim Lahoud, Brand Lounge
Saudi Arabia’s Vision 2030 is redefining the Kingdom’s global image through strategic branding. Brands in Saudi Arabia are embracing cultural nuances, integrating the Arabic language, and leveraging technology to connect …
MusicGrid's sonic journey
Iain Akerman
The Sound of the Kingdom: Saudi Waves & the Role of Music in Saudi Culture
Moey Shawash
Lexus flips its logo to mark Eid Al Etihad, UAE’s National Day
ArabAd's staff
Media Group IMI rolls out a refreshed brand identity marking a milestone journey
ArabAd's staff
tpay unveils a bold new brand identity
ArabAd's staff
Bold Brands develops strategic branding system for Riyadh Parking
Wolff Olins’ reintroduces the Decathlon brand; AMV BBDO launches campaign centred around the concept of play
Football legend Mohamed Salah becomes brand ambassador of Visa
California’s new global brand platform revolves around the notion of play
No One Branding & Design gives Abu Dhabi Festival a new look and vibe
ArabAd's staff
Sharjah gets a new identity
ArabAd's staff
Investment Corporation of Dubai unveils new identity
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