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Publicis ME and LiveRamp Put Commerce Media on the Fast Track Image

Media

Publicis ME and LiveRamp Put Commerce Media on the Fast Track

In a first-to-market move, Publicis Groupe Middle East and LiveRamp have joined forces to push commerce media from buzzword to...

Gaya Salam 2 Oct, 2025

Red Bull TV’s Premier Padel Highlights Take Off with Qatar Airways Image

Media

Red Bull TV’s Premier Padel Highlights Take Off with Qatar Airways

WOO APAC Forum Puts Audience Measurement in the Spotlight Image

Media

WOO APAC Forum Puts Audience Measurement in the Spotlight

Gaya Salam 25 Sep, 2025

Rima Abdul Malak Returns to Beirut to Lead L’Orient-Le Jour Image

Media

Rima Abdul Malak Returns to Beirut to Lead L’Orient-Le Jour

Ghada Azzi 25 Sep, 2025

WOO Tackles OOH’s Future in Seoul as Global Network Expands Image

News In Brief

WOO Tackles OOH’s Future in Seoul as Global Network Expands

Gaya Salam 23 Sep, 2025

After 40 Years at the Helm, Wintour Seeks Successor to Run American Vogue Image

Media

After 40 Years at the Helm, Wintour Seeks Successor to Run American Vogue

Ghada Azzi 26 Jun, 2025

MRM MENAT Joins Forces with Shopify to Redefine Commerce in the Middle East Image

News

MRM MENAT Joins Forces with Shopify to Redefine Commerce in the Middle East

RFI România Expands Its Moldovan Footprint Image

News In Brief

RFI România Expands Its Moldovan Footprint

ArabAd’s staff 29 Aug, 2025

Current Global Lands OSN’s MENA PR Mandate Image

News

Current Global Lands OSN’s MENA PR Mandate

ArabAd's staff 26 Aug, 2025

New Chapter for WPP as Cindy Rose Becomes CEO Image

News

New Chapter for WPP as Cindy Rose Becomes CEO

Ghada Azzi 10 Jul, 2025

Rumour, Star Power, and a Bakala: Inside Holsten’s Georgina Campaign Image

Advertising

Rumour, Star Power, and a Bakala: Inside Holsten’s Georgina Campaign

Ghada Azzi 26 Jun, 2025

WPP Begins CEO Search as Mark Read Announces Exit by End of 2025 Image

News

WPP Begins CEO Search as Mark Read Announces Exit by End of 2025

Ghada Azzi 10 Jun, 2025

WPP Media Launches, Ushering in a New AI Era for Global Advertising Image

Media

WPP Media Launches, Ushering in a New AI Era for Global Advertising

ArabAd staff 29 May, 2025

MMS Sports Connects Brands with Regional Sports Enthusiasts Image

News In Brief

MMS Sports Connects Brands with Regional Sports Enthusiasts

WARC unveils its Media 100 Rankings featuring most awarded campaigns and companies Image

Media

WARC unveils its Media 100 Rankings featuring most awarded campaigns and companies

oOh!media CEO Cathy O'Connor to be headline speaker on growth of Retail Media at WOO annual Congress Image

News In Brief

oOh!media CEO Cathy O'Connor to be headline speaker on growth of Retail Media at WOO annual Congress

ArabAd's staff 23 Mar, 2025