Digital
_copy.jpg "AppsFlyer's lookback at 2024’s top mobile app trends")
AppsFlyer's lookback at 2024’s top mobile app trends
ArabAd's staff
How Connected TV is Transforming Consumer Engagement!
Gagan Uppal, Xapads Media
Connected TV (CTV) has rapidly evolved from a niche platform to a central player in the advertising landscape, capturing the attention of brands and marketers alike. As consumer preferences shift …
Mastering Influencer Marketing: Building Trust with Saudi Audiences in a Digital-First World
Aya Hammad, Warner Bros MENA
Saudi is Big on Football: over five million related inquiries made to Alexa in KSA in 2024
ArabAd's staff
Influence is Evolving, and Creators are Leading
Amine Al adem, Spark Foundry
Famesters reveals groundbreaking AI in influencer marketing report
ArabAd's staff
New Kantar study shows a significant trend towards YouTube consumption on Connected TV
ArabAd's staff
Baby Boomers’ shift to digital content accelerates but brands are failing to keep up, finds WARC in new report
Is SearchGPT The “Grim Reaper” For Google Rankings? What businesses need to know
Lorenzo Luiso, Brick Digital
How to launch your first influencer marketing campaign: a 7-step guide
Viktoriia Petrova, Famesters
Shopping apps are thriving: annual revenue hit over $33 billion in five years
ArabAd's staff
MENA mobile sales grew by 20% in the first half of 2024
74% of web users unaware of digital tracking
ArabAd's staff
.jpg "AppsFlyer investigates shifts behind mobile gaming's modest growth")
AppsFlyer investigates shifts behind mobile gaming's modest growth
