Ads of the Week
OMO Arabia's and MullenLowe break the stigma surrounding period care through an innovative approach
Rebecca Isaac
OMO Arabia, in collaboration with MullenLowe MENA, has launched ‘The Art of Stains,’ a campaign that blends tradition with education, using henna artistry to discreetly teach women how to remove …
A Love Letter to Arab Heritage from Essence Adverts
ArabAd's staff
What happens when a tech campaign becomes more than a product pitch—when it transforms into a bridge between heritage and modernity?
The 'Unlicensed Protest': How Lebanon’s empty license plates sparked a reform movement
ArabAd's staff
On the Abdul Latif Jameel Motors Toyota's campaign win or how smart SEO fueled by insight-driven creativity can outperform even the biggest budgets
ArabAd's staff
MullenLowe MENA premiers UAE’s longest film to confront the unsettling reality of smartphone addiction
ArabAd's staff
easypaisa and IMPACT BBDO redefine outdoor advertising by providing insurance for billboard installers
ArabAd's staff
HungerStation & VML MENA turn social media into the world’s largest menu
ArabAd's staff
KitKat uses auto email reply to give a break to those who don’t have one this holiday season
ArabAd's staff
Sampled sands from the UAE make up the ‘Colour of Unity', Jeep’s way in celebrating 'Eid Al Etihad'
ArabAd's staff
Riyadh Season sets the tone with 'Obsession' trailer ahead of historic Usyk vs. Fury rematch
ArabAd's staff
Pampers Arabia takes a series of meaningful initiatives to support premature babies and their families in the UAE
ArabAd's staff
Al-Futtaim Toyota rolls out new campaign inspired by a simple observation
ArabAd's staff
The ‘Alive in Al Ain’ campaign captures the spirit and timeless charm of Abu Dhabi’s largest oasis
ArabAd's staff
MINI AGMC marks breast cancer awareness month by introducing a powerful self-care guide cast in henna
ArabAd's staff
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