News In Brief
Pikasso's DOOH to incorporate Location Media Xchange’s Programmatic SSP
Carat and Oktopus Group enter partnership to expand presence in Pakistan
TBWA\RAAD and Core42 join forces to enhance creative expression in the Arab world through AI innovation
We Are Social's innovation arm .XYZ expands its offering under new leadership
Athar Festival and Publicis Groupe ME introduce a women’s empowerment programme dubbed 'Maheerah'
Media Blends rolls out DOOH network in landmark locations in Abu Dhabi
WPP merges Wunderman Thompson and VMLY&R to create global powerhouse in VML
The One Show 2024 announces first-ever Jury Presidents
FP7McCann elevates Tarek Ali Ahmad to Managing Director for Dubai agency
Atlantis Dubai reappoints Brazen MENA to handle its public relations
Pikasso’s iconic yellow billboards go pink during October
The Sandbox join forces with Sandsoft for its expansion in Saudi Arabia
