News In Brief
WPP and Optimizely join forces to bring informed digital experiences to brands and consumers
New appointments at dentsu MENA
PRCA MENA announces its Conference and Digital Awards for 2023
Sandsoft Games welcomes a major hire from Meta into its global team
Jahez partners with MMS to sponsor the broadcasting of the Roshn Saudi league
Emile Rafael joins electriclime°
L'Oréal’s new hairstyle collection, Odyssea, launched in the metaverse
Middle East fintech market experiencing rapid growth, finds new research
UM MENAT and Teads join forces to drive advertising sustainability and pioneer carbon-neutral goals in Saudi Arabia
WPP and Spotify enter first-of-its-kind global partnership
SSUP expands footprint to Saudi Arabia
Expo City Dubai shares its bold vision of a sustainable future in a film by Saatchi & Saatchi MEA
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'Relax, it’s iPhone': Apple’s latest campaign brings Saudi soap opera drama to the forefront
A new chapter in Toyota's Ramadan storytelling takes audiences to Abha's cultural heart in latest campaign by Serviceplan Arabia
WARC unveils its Media 100 Rankings featuring most awarded campaigns and companies
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