News In Brief
- 2023 Global Best of the Best Effie Awards opens for entries
- Publicis Groupe, ‿ and us, Sweetwater MEA among the tops in Dubai Lynx first annual Creativity Report
- Search advertising, forecast to be worth $350.4bn in 2023, is set for unprecedented disruption from retail media, social media and AI
- Faisal Ahmed to head Performance Media for dentsu MENA ArabAd's staff
- Publicis Groupe Middle East launches a region-first programme targeting retired professionals
- Kinetic Brands to develop the brand identity for a new Intellectual Property firm
- New research by Sila Insights examines the changing lifestyle priorities of Gen Z and millennials during Ramadan
- Virgin Mobile UAE selects Havas Middle East as its agency of record
- Sheikha Al-Zain Al-Sabah leaves OSN Board, appointed ambassador of the State of Kuwait to the US
- Seasoned diplomat Dr Ahmed Abdul Rahman AlBanna joins YAAP advisory board
- TikTok ad revenue to double by 2026
- From a bird to a dog, Elon Musk changes Twitter logo with no explanation ArabAd's staff
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