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Cedric Barsoumian: 'Certainty is a big word in such an unstable market'
Lebanon has had very difficult years, following the Beirut port blast, the many lockdowns and an economic crisis that keeps worsening. ArabAd caught up with Cedric Barsoumian, PM/PMX Publicis Media, …
Georges Najm: 'Improvise, Adapt, Overcome'
Lebanon has had very difficult years, following the Beirut port blast, the many lockdowns and an economic crisis that keeps worsening. In a special report, we focussed on businesses that …
Pepsico and BBDO kick off ‘What We Grow’, a social good initiative to empower women in Pakistan’s agricultural sector
ArabAd's staff
Publicis Groupe ceases operations in Russia
ArabAd's staff
Run up to Ramadan: the importance of authentic marketing on mobile
Samer Saad
OSN Group launches OSN+
OMG MENA restructures its Investment Team
Podcasting Firm Rising Giants Network appoints new Head of Partnerships and Growth
First Arab female-owned NFT collection launches in the MENA region
ArabAd's staff
Meta launches initiative to support Palestinian entrepreneurs and small businesses
MBC Media Solutions reveals MBC GROUP’s Ramadan 2022 line-up
Big Kahuna Films announced as Middle Eastern Partner of The Immortal Awards
New campaign by DDB Berlin for RWB uses national lottery numbers to fight government censorship
ArabAd's staff
Gerety announces deadline extension and new category
