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Pin&Notch, a Qatar-based strategic communications, has officially launched, introducing a new independent communications agency to Qatar’s evolving media landscape, with big eyes on the region.

With a focus on research and intelligence, strategic communications, digital influence, data-driven PR, corporate storytelling, culture engagement, personal branding and crisis communications, Pin&Notch brings decades of industry expertise -- thanks to a team boasting over 20 years of experience in the Qatari market -- to help brands navigate an increasingly complex and competitive space.

With its dynamic motto “Stories That Happen”, the new agency expands the range of communication services available in the market, offering a specialized, independent approach, focusing on strategic advisory and brand reputation management.

Denise Yamine, General Manager at Pin&Notch, stated:“The way brands communicate is evolving, and businesses need more than just visibility - they need relevance with an always-on contextual approach. Pin&Notch is built on deep industry know-how, strong local, regional and global partnerships, and a commitment to delivering communications that move the needle. Our data-savvy team of communicators has been shaping the PR and communications field in Qatar for the past 20 years. We are now ready to take the next step in this journey, bringing a refreshed perspective to the market and the region”.

Licensed by the Qatar Financial Centre (QFC) and authorized by Media City Qatar, Pin&Notch will cater to both established brands and emerging businesses, addressing the growing demand for targeted, high-impact communication strategies.

The Qatar-based agency breathing communications and embracing AI stands effective today alongside Grey Doha, as a sister independent agency under one Group, is ready to kickstart the journey and bring value to clients one notch at a time.

Through its AI lab, the agency pioneers innovative approaches in content creation, sentiment analysis, and audience engagement.

Pin&Notch is a member of The Middle East PR Association (MEPRA) and enjoys key regional and global partnerships.