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Rise of mobile drives advertisers to invest $30bn in online video despite ongoing risks
Advertisers are expected to spend a combined $30bn on online video advertising this year, most of which will be paid to social media platforms despite the continuing risks of negative …Hyundai 's #WhatsNext campaign celebrates and supports Saudi women’s achievements
Hyundai Motor Company announced the launch of a campaign and customer experience program appealing directly to female drivers in Saudi Arabia, following the lift of a decade-long ban on female …
Cicero & Bernay expands its real estate sector portfolio with Azizi Developments
Absolut Makes a Move to Address the Civil Right to Have Civil Marriage in Lebanon
WPP Appoints Mark Read as New CEO
The Long Incessant Wait for the Disappeared Pictured in a Poignant New Film by Stoked for the Red Cross ArabAd Staff
CANNES LIONS 2018: An Evolutionary Year Iain Akerman
The World Cup of The Underdogs Christina Fakhry
Grey MENA Wins DEWA’s Marketing & Communications Assignment
'I am Nathalie, but my friend call me Na't: Nathalie Masri, Up Close and personal
In 'The Choice Factory' Richard Shotton investigates how behavioural science can be applied to advertising
The Dark Side of Working as an Experienced Creative in an Advertising Agency Richard Halabi
Turkish Airlines embarks on exclusive sponsorship with CNN in global brand campaign
Z7 Communications Appointed Baume & Mercier PR Agency across the Middle East