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Designer & artist Lara Assouad returns to Landor as ECD
Edelman elevates Marie Claire Maalouf to Chief Creative Officer across EMEA

Samar Akrouk appointed Managing Director of MBC STUDIOS
$TBWA\RAAD appoints new Chief Strategy Officer$ TBWA\RAAD appoints new Chief Strategy Officer
Ogilvy One takes a new distinct and strategic role
VML Dubai boosts creative department with senior hires ArabAd's staff
Saatchi & Saatchi assigns Ali Zein as ECD for the e& account
Publicis One Touch welcomes Rodrigo Leal Rodrigues as ECD for emerging markets
electriclime° continues to expand director roster, signs Ronan Gali
Zenith ME hires Alina Waite as Business Lead–Strategy
Adel Baraja named CEO Publicis Communications KSA
Memac Ogilvy appoints Mario Morby as Chief Strategy Officer, MENA

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Unilever’s UAE sustainability initiative boost sales, shows consumer support for green choices
New research finds omnichannel advertising outperforms traditional multichannel
electriclime° MENA expands into a brand new space designed to serve as an art and creative hub in Dubai

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