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Strong growth in advertising budgets expected over the next 12 months, study shows
Reda Raad on Advertising: 'The race to build the companies of the future has begun'
Ghada Azzi
Reda Raad, TBWA\RAAD’s CEO was named by ArabAd Advertising Person of the Year 2022. In this interview, he explains why he thinks ‘There’s never been a better time to be …
Coors Light installs energy-efficient rooftops ads inspiring Americans to reduce home-cooling costs
FP7McCann and Annahar Newspaper launch bold ‘Sell Your Vote’ campaign in the wake of the Lebanese elections
ArabAd's staff
The Lebanese Transparency Association launches the 'Lollar - Currency of Corruption' campaign to remind Lebanese they are #NotPayingthePrice
ArabAd's staff
Al-Futtaim Toyota and AKQA tap into Islamic art to turn every drive into a ‘Journey of Mindfulness’ for Ramadan
ArabAd's staff
Share of TV in global ad spend on the decline
Cannes Lions announces a programme focused on global priorities identified by the industry
10 agencies in MENA among The One Show 2022 finalists
A hysterical character-driven spot to celebrate the return of NYFA live in-person judging
Cloudfactory joins by The Network, a global network of some of the world’s best independent creative agencies
ArabAd's staff
Audemars Piguet and Publicis Luxe introduce ‘A Journey Through Time’ to celebrate 50 years of the brand's iconic Royal Oak
ArabAd's staff
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