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Hanadi Dagher on resilience and revival in the Lebanese PR sector
Filled with hope for 2024 and reflecting on the foggy journey that was 2023 in Lebanon, MHD PR agency stands resilient, adapting to a new normal that bears challenges and …Zeinab Abdul Sater of SSUP: ‘We are dedicated to navigating this complex landscape’
Zeinab Abdul Sater, Regional Director Media & PR of SSUP, shares the top priorities set for the agency for 2024
Marwan Arban: ‘Lebanon has strayed far from its illustrious past’
Katia Yasmine: ‘Business in Lebanon remains slow and unpredictable’
Diana Georges on TBWA\RAAD’s commitment to disruptive ideas and resilience
Rola Ghotmeh: ‘We adapt and move swiftly’
Moe Minkara: ‘In Lebanon, it is a live day by day situation’
Gray Mackenzie’s Ralph el Kahi: ‘Still room for growth within the supermarket sector in Lebanon’ Ghada Azzi
2023: A year of “middles” in the Lebanese market Tarek Chemaly
Samer Younes: ‘I simply love what I do, and it’s not even half-time’
Tala Saleh on Tayb’s enthusiasm for innovation and strategic branding
Pete Lysak: ‘Saudi Arabia, a market open to the new and the brave’