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Sara Faisal of Imagination Middle East: 'Marketers must rethink how they communicate in Saudi Arabia'
Sara Faisal, Senior Strategist at Imagination Middle East, shares her outlook on the current state of the Saudi marketing industry with advice and insights for agencies looking to enter or …Ibrahim Almutawa of Jummar PR: ‘Saudi Vision is the main driver for all businesses’
In a candid interview with ArabAd, Ibrahim Almutawa, managing partner of Jummar PR, sheds light on the transformative landscape of Saudi Arabia. With a profound understanding of the native language …
Marwan Arban CEO of Origin on the imperative of understanding Saudi Arabia
Samer Abboud on Memac Ogilvy’s role in shaping the future of advertising in Saudi Arabia
Perfetti Van Melle’s Mentos Gum to sponsor Al-Awwal Park Stadium in Riyadh
Lulwa AlHarbi: 'We are a “For Saudi, By Saudi” company'
Daniel Taylor: 'The kingdom is somewhat of a unique place to do business' Ghada Azzi
Hisham Maksoudian: ‘Saudi Arabia is running the show’
Rami Hmadeh: ‘The pace of change in Saudi Arabia is nothing short of exhilarating’
Diving In: How Saudi Arabia is Embracing Immersive Website Experiences Ziad Abou Rjeily, Head of Bold Experiences
Elie Zenieh of LeadGen KSA: 'Our team is homegrown in Saudi Arabia'
The Fullstop CEO Fahad Al Ahmed: 'Competition is going to be tough and we need to be at the top of our game' Ghada Azzi