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An Anatomy of Failure and How to Benefit From It - Part 1 -
Peter Corijn
Peter Corijn, CEO and Founder of consultancy firm VUCASTAR shares his take on failure and its benefits
Advertising agencies are losing all their battles
A number of separate conflicts are being fought by advertising agencies and they’re losing them all, says Naji Boulos, the founder of Jicébé
A Faithful modern: Sartorial nuances and brand myopia
Isabelle Aoun
Technology Rules - by Carole Hayek of Magna Beirut
Why don't all business sectors in Lebanon get inspired by the advertising sector asks Ramzi Raad
Adapting brands to the digital age
Krikor Khatchikian
Technically Claustrophobic
The Dark Side of Working as an Experienced Creative in an Advertising Agency
Richard Halabi
Labaki’s Cannes Win Proves Art is Lebanon’s Firmest Weapon
Christina Fakhry
On Lebanese Parliamentary Elections and the Art of Selling Words to a Population in Desperate Need of Action
Christina Fakhry
Flourish or perish: how will you transform your business? A viewpoint by Elda Choucair, CEO PHD MENA
Advertising’s Catch 22 - POV by Nadim Khoury
