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Don’t Throw the Baby out with the Bathwater Eric Hanna
For an increasing number of advertisers, a physical presence in markets has become a luxury that can no longer be sustained, with regional-based models of operation being revived. Will such …To Hell with Stereotypes Iain Akerman
The easiest thing on earth is to fall into cliché when describing Dubai. Pick a few superlatives and you’re away. The biggest, the boldest, the brightest, the unparalleled, unrivalled, most …
The Bad, the Good and the Ugly: in defense of an efficient creative culture Omar Boustany
An Agency Will Live and Die by its Culture Nadim Khoury
Google Plays Forbidden Name Games Naseem Javed
The Collapse of the Next Industrial Revolution Naseem Javed
The Pairing of Old with New Aoun Shaar
Stop Mediocrity, for Heaven’s Sake! Georges Najm
MEA: Opportunities for the Next 70 Years Mo Saad
Emile Atallah: These are Interesting Times
The People Want to Change the System Yasmine Dabbous
What is left of Advertising?