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CMOs more empowered than ever finds Dentsu Creative 2024 CMO report Image

News In Brief

CMOs more empowered than ever finds Dentsu Creative 2024 CMO report

John Davenport joins VIRTUE as ECD for UAE, London, and Singapore Image

News In Brief

John Davenport joins VIRTUE as ECD for UAE, London, and Singapore

MMS is now the official Samsung TV Plus advertising partner in Egypt, the KSA & UAE Image

News In Brief

MMS is now the official Samsung TV Plus advertising partner in Egypt, the KSA & UAE

ArabAd's staff 21 Aug, 2024

adidas and new creative agency Them Again unveil campaign for AlNassr FC Image

News In Brief

adidas and new creative agency Them Again unveil campaign for AlNassr FC

ArabAd's staff 20 Aug, 2024

Snapchat partners with ROI Hunter to supercharge retailers’ performance Image

News In Brief

Snapchat partners with ROI Hunter to supercharge retailers’ performance

AppsFlyer investigates shifts behind mobile gaming's modest growth Image

Digital/Tech

AppsFlyer investigates shifts behind mobile gaming's modest growth

WOO welcomes nine new members from three continents Image

News In Brief

WOO welcomes nine new members from three continents

dentsu MENA elevates Ramzy Abouchacra to Media Practice President Image

News In Brief

dentsu MENA elevates Ramzy Abouchacra to Media Practice President

ArabAd's staff 15 Aug, 2024

Customer Promises deliver significant advantages for B2B brands finds WARC report Image

News In Brief

Customer Promises deliver significant advantages for B2B brands finds WARC report

WARC report 'The Future of Programmatic 2024' explores key trends set to shape programmatic advertising over the next 12 months Image

Digital/Tech

WARC report 'The Future of Programmatic 2024' explores key trends set to shape programmatic advertising over the next 12 months

Elie Farah appointed MD Horizon FCB Kuwait Image

News In Brief

Elie Farah appointed MD Horizon FCB Kuwait

ArabAd's staff 12 Aug, 2024

Ad Net Zero launches world’s first Global Media Sustainability Framework at Cannes Lions Image

News In Brief

Ad Net Zero launches world’s first Global Media Sustainability Framework at Cannes Lions

ArabAd's staff 7 Aug, 2024

Big tech’s war on Gaza Image

Advertising

Big tech’s war on Gaza

Iain Akerman 6 Aug, 2024

Deliveroo offers its platform to raise awareness about animal welfare Image

News In Brief

Deliveroo offers its platform to raise awareness about animal welfare

Production house electriclime° opens Seoul office Image

News In Brief

Production house electriclime° opens Seoul office