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ABAAD‘s #NoShameNoBlame outspoken campaign calls for severer sentences for sexual assault crimes in Lebanon

ArabAd's staff 29 Nov, 2022

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Public Matters Lebanon taps into patriotism in new campaign

ArabAd's staff 28 Nov, 2022

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The 16-day campaign against gender-based violence aims to catalyze change, as it celebrates the women’s rights movement in Lebanon

ArabAd's staff 25 Nov, 2022

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New and innovative HSBC campaign by Wunderman Thompson UK reveals the real faces of fraudsters 

ArabAd's staff 21 Nov, 2022

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electriclime° and Wunderman Thompson Dubai unveil an exciting musical piece for Dubai Tourism

ArabAd's staff 20 Nov, 2022

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Starring Raha Moharrak, new adidas ‘United by Summits’ campaign addresses women empowerment

ArabAd's staff 16 Nov, 2022

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Global economic outlook expected to impact 2023 business plans for 95% of marketers worldwide 

9 Nov, 2022

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Listerine enters the metaverse with 'Breathcalypse' campaign to fight off bad breath 

ArabAd's staff 1 Nov, 2022

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HEINZ’s spooky campaign ‘for a 100% Natural Halloween’

ArabAd's staff 31 Oct, 2022

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From birth pangs to maturity in the MENA ad industry - Ramzi Raad’s ‘The Story of Advertising in the Middle East’ affords readers a behind-the-scenes look

Ghada Azzi 25 Oct, 2022

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Kids in the Middle East challenge parental misconceptions around sports in new Nike film by W+K Amsterdam

ArabAd's staff 17 Oct, 2022

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Always x Nasiba Hafiz unveil the ’Not Hot’ fashion line for women to stay cool

ArabAd's staff 4 Oct, 2022

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Daft Punk soundtracks campaign by Anomaly for luggage brand RIMOWA - turning engineering into art

26 Sep, 2022

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A view from Cairo: on Egypt’s advertising scene

Iain Akerman 19 Sep, 2022

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Danielle Guirguis on the green future of the marcom industry

Gijs de Swarte 14 Sep, 2022