Natasha Romariz Maasri: ’I reserve the right to change my opinion on anything’
Posted on 2023 Feb,17

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The talent, passion and creativity of Leo Burnett’s MEA Executive Creative Director are scrutinized throughout this lighthearted Q&A, where Natasha Romariz Maasri exposes her inspirations, from movies to her favorite places, life real pleasures and that little place on a side street in Rome. Meet the multi award-winning creative Natasha up, close and real personal.

What do you enjoy most about your job?

Learning, every brief is an opportunity to learn something new about behaviours and about people.


What’s your motto in life?

I reserve the right to change my opinion on anything.


What keeps you in the game?

I never think I know it all or learned it all. I actually approach every brief as if I know nothing.


What music have you been listening to lately?

My playlist list is the definition of eclectic. If I’m on shuffle mode I can go from samba, to Bach to 90’s RnB.


What is the gadget you cannot live without?

My blender.


What can we find on your phone?

My little sister who I miss every single minute. 


What quality do you most look up to in a woman?

The same I look up to in a man: Empathy.


What quality do you most look up to in a friend?

Understanding. Some of my best friends not only understand me, but at times I feel they know me better than myself.


Who would you like to sit next to on a seven-hour flight?

No one. I love to completely disconnect when I’m flying. It’s different than when you are “on the ground”, time passes by differently.


If you were to be reincarnated, what would you like to come back as?

A house cat; honestly I think they live their best lives.


If you were to change profession, what would you choose to do?

Costume designer. Actually this is what I originally wanted to do.


What business tip would you give the newbies?

When interviewied for a job, remember you are also interviewing them.


What is your idea of perfect happiness?

Once I find out I’ll let you know.


If you could choose one superhero power, what would it be and why?

Teleportation. Because I grew up moving countries, no matter where I am living I’m always missing someone in someplace. Being able to pop by would be amazing.


What would you do if you won the lottery?

Buy myself time.


What is the one word you catch yourself saying too often?

“I forgot the word in English”.


If you could be anywhere in the world right now, where would you be?

Too many places to pick. I’d like to be with my family; I’d like to be on a beach; I’d like to be look at the northern lights; the list goes on.


What’s the last movie you watched? 

I rewatched The Godfather (parts 1 and 2). It never ceases to amaze me how groundbreaking these films are. They are true references for anything-- from edting to snarky one liners.


What is the one thing you wish you have designed?

The alphabet.





I am… a mix of every country I’ve lived in.

I like… to turn my phone on airplane mode

I want… to complete my travel bucket list

I have… an astounding memory for seamingly random facts

I wish… I never gave up playing the cello

I hate… disrespect

I fear… getting too caught up in the grind and not spending time on the little things that matter

I Google… lyrics way too much

I wonder… why it’s so hard to answer some of these questions?

I regret… not taking more risks in the past

I love… too many different things to list

I need… more hours in a day

If I ruled the world… I’d make money matter less

I dream… a lot and then forget


My Favourite…


Dream Destination: Positano 

Restaurant: I can’t remember the name, but it’s a little place on a side street of the Piazza Navona in Rome.

Hotel: Don’t have one, usually I stay in houses when traveling. But one I’d love to go to is Habitas AlUla.

Meal: Bobó de Camarão (Brazilian shrimp dish)

Quote: “But what if I fall? Oh my darling, but what if you fly?” 

Book: ‘Rich Man, Poor Man’ by Irwin Shaw

Movie: Malena

Flower: It’s constantly changing, at the moment it’s Coquelicot (Poppy) because it reminds me of Lebanon.

Animal: Horse

Poet: Pablo Neruda 

Music/band: impossible question to answer

Painter: Gustav Klimt 

Heroes: People that have been able to reinvent themselves