J. Walter Thompson was chosen by Zain Kuwait – one of the leading Telecom operators in the region – as its creative and communication partner, after finalizing its pitch process initiated in Q3 of 2018.
Commenting on behalf of Zain Kuwait, Najla Al Eisa, Manager Corporate Communication and Branding Department said, “We value our brand and consumers more than anything, and as such believe that the creativity and innovation we bring them will be a key success formula. And so we need to ensure we have great partners with us to deliver this vision. J. Walter Thompson is a partner we trust fully and one that can help us get there.”
Sasan Saeidi, Regional CEO of J. Walter Thompson Gulf, added: “Zain is a special brand for us and we have been in partnership for years. Telco is a dynamic industry; an industry that demands innovative and fast thinking at the highest level. As J. Walter Thompson, we pride ourselves with a positioning revolving around futures reimagined, and we look forward to imagining a beautiful future together full of effective business results and amazing creativity for the years to come. We truly value what we have built together and look forward to taking the brand to higher levels in the years to come.”
