Report

News In Brief

TikTok unveils its Gaming Trend Report 2023 for METAP

18 Jul, 2023

News In Brief

New study maps MENA’s tech sector

20 Jun, 2023

News In Brief

Middle East’s Influencer Marketing to hit $1.3-billion valuation in 2023

1 May, 2023

News In Brief

Global report reveals increasing ID fraud across the Middle East

30 Apr, 2023

News In Brief

The Good Report celebrates the best campaigns of 2022 for social and environmental responsibility

23 Apr, 2023

News In Brief

Publicis Groupe, ‿ and us, Sweetwater MEA among the tops in Dubai Lynx first annual Creativity Report

13 Apr, 2023

News In Brief

Search advertising, forecast to be worth $350.4bn in 2023, is set for unprecedented disruption from retail media, social media and AI

13 Apr, 2023

Branding

How Morocco’s perception has shifted after the FIFA World Cup Qatar 2022

ArabAd's staff 4 Apr, 2023

News In Brief

A Google and WARC report on how to unlock sustainable growth in retail

30 Mar, 2023

News In Brief

MBRSG launches major report on advancing AI impact on the digital economy in Dubai

21 Mar, 2023

Digital/Tech

Online video emerges as an effective format in an evolving media landscape

9 Mar, 2023

Events

The world's most awarded campaigns and companies for creativity revealed in WARC Rankings 2023: Creative 100

8 Mar, 2023

Events

WARC Awards for MENA Strategy 2022 - Insights uncovered

6 Mar, 2023

News In Brief

Digital driving PR sector to embrace smart strategies, finds W7Worldwide report

2 Mar, 2023

News In Brief

Global ad spend in publishing media set to decline, finds new WARC analysis

23 Feb, 2023