Social Media

Ads of the Week

MullenLowe MENA premiers UAE’s longest film to confront the unsettling reality of smartphone addiction

ArabAd's staff 29 Jan, 2025

News In Brief

Music, culture & creativity collide in Awkward Ads’ campaign for Mountain Dew and Doritos

ArabAd's staff 28 Jan, 2025

Digital/Tech

Social media trends for 2025 by Tito Ribeiro

Tiago Ribeiro 17 Jan, 2025

News In Brief

Hilton and Saudi Tourism Authority partner through an engaging creative content campaign to promote tourism in the kingdom

ArabAd's staff 15 Jan, 2025

News In Brief

Dentsu’s Arabic Attention Study Highlights Snapchat’s Unique Role in Capturing Consumer Attention

17 Dec, 2024

Branding

Lexus flips its logo to mark Eid Al Etihad, UAE’s National Day

ArabAd's staff 3 Dec, 2024

Advertising

Global advertising spend to surpass $1trillion for the first time

2 Dec, 2024

News In Brief

Instagram's 'Trendships' celebrates social connections through DMs

ArabAd's staff 27 Nov, 2024

News In Brief

Microblogging platform Bluesky hit 20 million users

ArabAd's staff 23 Nov, 2024

News In Brief

Snap Inc. inaugurates new office in Saudi Arabia

ArabAd's staff 22 Nov, 2024

News In Brief

Influencers' express enthusiasm for Adobe Firefly as game-changer in video creation with AI

26 Oct, 2024

Digital/Tech

Influence is Evolving, and Creators are Leading

Amine Al adem, Spark Foundry 24 Oct, 2024

News In Brief

McCann Content Studios secures social media remit for Betty Crocker in the Middle East

ArabAd's staff 23 Oct, 2024

News In Brief

The number of TikTok downloads continues rising

ArabAd's staff 16 Oct, 2024

Digital/Tech

New Kantar study shows a significant trend towards YouTube consumption on Connected TV

ArabAd's staff 14 Oct, 2024