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Serviceplan Middle East sets the tone in BMW XM ‘Story of an Enigma’ campaign Image

Ads of the Week

Serviceplan Middle East sets the tone in BMW XM ‘Story of an Enigma’ campaign

Saudi mega influencers leveraging their content into successful collabs Image

Digital/Tech

Saudi mega influencers leveraging their content into successful collabs

Christina Fakhry 1 Feb, 2024

Serviceplan ME transforms Google Maps into a virtual showroom with BMW iJACK campaign Image

Ads of the Week

Serviceplan ME transforms Google Maps into a virtual showroom with BMW iJACK campaign

ArabAd's staff 30 Jan, 2024

Best AR campaigns on Snapchat in 2023 Image

Digital/Tech

Best AR campaigns on Snapchat in 2023

ArabAd's staff 30 Jan, 2024

Saudi tourism ambassador, Lionel Messi challenges misconceptions in latest global campaign Image

Advertising

Saudi tourism ambassador, Lionel Messi challenges misconceptions in latest global campaign

Social Media advertising on the rise since 2017 Image

News In Brief

Social Media advertising on the rise since 2017

Jeep let its community take the wheel in latest campaign by Publicis Middle East Image

Ads of the Week

Jeep let its community take the wheel in latest campaign by Publicis Middle East

$TBWA\RAAD appoints Tony Kayouka as Head of Social  and Content Image$

News In Brief

TBWA\RAAD appoints Tony Kayouka as Head of Social  and Content

Why the Digital Detox is shaping up to be one of 2024’s biggest tech trends Image

Free Talk

Why the Digital Detox is shaping up to be one of 2024’s biggest tech trends

Karl Escritt, Like Digital & Partners 19 Dec, 2023

We Are Social's new trends report describes a ‘social reckoning’ for brands in value-driven online spaces Image

News In Brief

We Are Social's new trends report describes a ‘social reckoning’ for brands in value-driven online spaces

Swedish insurance company introduces Laika 13, the world's first AI teenager, created for mental health education Image

Ads of the Week

Swedish insurance company introduces Laika 13, the world's first AI teenager, created for mental health education

ArabAd's staff 12 Oct, 2023

Snapchat AR unveils at Riyadh Book Fair first machine learning lens for the deaf community Image

News In Brief

Snapchat AR unveils at Riyadh Book Fair first machine learning lens for the deaf community

New research reveals how people engage with brands using images Image

News In Brief

New research reveals how people engage with brands using images

Proven Marketing Strategies that Propel Startups to Stardom Image

Digital/Tech

Proven Marketing Strategies that Propel Startups to Stardom

Hedaa Ashraf Abd ElHamed, LA3EB 28 Sep, 2023

McCann expands its social capabilities with the launch of McCann Content Studios Image

News In Brief

McCann expands its social capabilities with the launch of McCann Content Studios