Communication Strategy

POV

Always Connected: Why Consistency Is the Winning Formula on Snapchat

Nicerine Sadouki, Snap Inc. 31 Jul, 2025

Free Talk

Educate, Don’t Sell: The B2B Thought Leadership Advantage

Hedaa Ashraf Ismail, Al Masaood Group 18 Nov, 2024

Digital/Tech

Influence is Evolving, and Creators are Leading

Amine Al adem, Spark Foundry 24 Oct, 2024

News In Brief

Djembe Consultants announces first Accelerate with Djembe Cohort

24 Jul, 2024

News In Brief

FTI Consulting appoints Oliver Williams as Head of its Strategic Communications segment in the Middle East

2 Jul, 2024

Industry Talk

Changing habits over Ramadan could require brands to rethink their advertising strategies

Terry Kane, The Trade Desk MEA 26 Feb, 2024

News In Brief

Digital driving PR sector to embrace smart strategies, finds W7Worldwide report

2 Mar, 2023

Events

adidas, Castrol, Hilton, and Saudi Telecom among the brands shortlisted at WARC Awards for MENA Strategy 2022

30 Nov, 2022

Free Talk

The Gen-Z Arab strategist you never knew you needed

Lina Ibrahim 1 Sep, 2022

News In Brief

Rishi Talwalker named Strategy & Growth Communications Director of Red Havas Middle East

14 Jun, 2022

News In Brief

Strategy is growing in importance and divergence but lacks diversity in its hiring

25 Aug, 2021

Industry Talk

Thriving in business through reputation management

Ayad Nahas 6 Nov, 2018

Advertising

Beirut Beer: A Young, Fearless and Defiant Brand

Iain Akerman 14 Jun, 2018

Advertising

Everybody Wants to Be a Storyteller

Iain Akerman 10 Jun, 2018

POV

Communicating in Uncertain Times

Jeff Chertack 8 Feb, 2016