Goodvertising

POV

Nada Abisaleh: ‘Creative activism Is about ACTS not ADS’

Nada Abisaleh 20 Mar, 2025

Ads of the Week

'InkVisible': UN Women and IMPACT BBDO join forces to make a powerful mark against domestic violence

ArabAd's staff 18 Mar, 2025

Industry Talk

Creating Work That Matters: How Purpose-Driven Results Shape Perception

Nadim Khoury, Media City Qatar 14 Mar, 2025

Ads of the Week

This Ramadan Puck supports Lebanese families with 'Recipe for Change'

ArabAd's staff 8 Mar, 2025

News In Brief

Unilever’s UAE sustainability initiative boost sales, shows consumer support for green choices

ArabAd's staff 4 Mar, 2025

Events

Effie celebrates ten years of championing campaigns that make a difference

ArabAd's staff 21 Nov, 2024

News In Brief

Luum Awards, the new global benchmark for purpose-driven advertising is open for entries

ArabAd's staff 27 Jun, 2024

News In Brief

ACT Good Report 2024 celebrates best advertising campaigns for good

13 Apr, 2024

Advertising

Are brands missing a climate leadership opportunity at Super Bowl?

Thomas Kolster 13 Feb, 2024

Ads of the Week

From the seas to the community, NBA makes an impact with ‘Nets for Change’

10 Feb, 2024

Ads of the Week

A groundbreaking initiative by easypaisa and IMPACT BBDO helps Pakistani women grasp their marriage contract

8 Feb, 2024

Ads of the Week

Kinokuniya and Saatchi & Saatchi launch 'Offset Boxset', an initiative that merges reading with environmental responsibility

23 Jan, 2024

Ads of the Week

Puck empowers Lebanese women with its ‘Selfless Shelves’ initiative

22 Jan, 2024

Art & Design

‘Resistruments’ or when weaponry are repurposed to signal hope - a powerful campaign by ArtHelps and Jung von Matt for Ukraine

ArabAd's staff 15 Dec, 2023

Advertising

Al-Futtaim Lexus brings responsibility at the heart of its UAE National Day celebration

7 Dec, 2023