Advertising

Ads of the Week

New campaign for PUMA & Al Hilal shows the unbreakable passion for football in Saudi Arabia

ArabAd's staff 21 Aug, 2024

News In Brief

adidas and new creative agency Them Again unveil campaign for AlNassr FC

ArabAd's staff 20 Aug, 2024

Ads of the Week

Tarek Nour Saudi Arabia unveils 'The Curse Of Anything' for Golden Chicken

ArabAd's staff 20 Aug, 2024

News In Brief

WOO welcomes nine new members from three continents

19 Aug, 2024

Ads of the Week

Nissan defies the ordinary in the Middle East in its first-ever brand campaign

ArabAd's staff 18 Aug, 2024

Digital/Tech

WARC report 'The Future of Programmatic 2024' explores key trends set to shape programmatic advertising over the next 12 months

14 Aug, 2024

News In Brief

Deliveroo offers its platform to raise awareness about animal welfare

6 Aug, 2024

Ads of the Week

DDB Egypt developed a hitting new hip Samsung campaign featuring rapper Wegz

ArabAd's staff 6 Aug, 2024

Advertising

Ahmed Younis aka Fizo: ‘Saudi Arabia, a fertile ground for brilliant ideas’

5 Aug, 2024

Advertising

Mazen Jawad: ‘Awards need to be more inclusive’

Ghada Azzi 4 Aug, 2024

Advertising

Nassib Boueiri: ‘We carefully choose our presence in the relevant award shows’

3 Aug, 2024

News In Brief

Gaming worth $184bn globally yet in-game advertising spend remains low

2 Aug, 2024

Advertising

Sebastien Boutebel: ‘You come for the perception and you stay for the reality’

2 Aug, 2024

News In Brief

Ramzi Raad launches online version of 'The Story of Middle East Advertising' to empower education in the region

ArabAd's staff 1 Aug, 2024

Advertising

Fabio Silveira: ‘We do not “flood the categories” and go to every festival’

Ghada Azzi 31 Jul, 2024