Advertising
- Broadcast TV spend fell $34bn worldwide last year as advertisers moved money into streaming platforms
The AVOD streaming market is now set to double to $54bn by 2025, while a landmark study of Adgile data by WARC lays bare the impact of COVID-19 on broadcast …
- A brave campaign by M.A.L.I. Movement to denounce and fight the demeaning ritual of ‘virginity testing'
On the occasion of Valentine’s Day, M.A.L.I. launches the 'Traditional Virginity Test' campaign, introducing sets of blank bed sheets that denounce and fight the demeaning ritual of ‘virginity testing’.
- Dole Sunshine draws attention to malnutrition, food insecurity and poverty in the US ArabAd's staff
- Jeep New Campaign is a Call to Reconnect with Adventure ArabAd's staff
- 'Climate was the big loser in this year’s Super Bowl – and so were you' - Thomas Kolster's take on SuperBowl LV Thomas Kolster
- Parental Control tackled with humor in TBWA\RAAD new Connect campaign
- Bruno Bertelli: ‘Limits are often just an illusion’ Nils Adriaans
- DDB Dubai Launches Global Saudi Tourism Campaign 2021: “Welcome to Arabia” ArabAd's staff
- Global creative agency 180 expands its footprint with new offices in Dubai and Qatar
- PIMO ended 2020 positively with hope ArabAd's staff
- A Multi-Layered Print Campaign by Joefish for Purell Hand Sanitizer AradAd's Staff
- Spotify MENA Taps into Gratitude and Resilience in Its Wrapped Global Brand Campaign ArabAd's staff
- The Future for the Havas Group through the Case of Havas Lemz Amsterdam Gijs de Swarte
- The 'Museum of Independence' Campaign by TBWA\RAAD Pays Tribute to The Lebanese Army on Independence Day