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Technology Rules - by Carole Hayek of Magna Beirut
For Carole Hayek, General Manager, Magna, “There is no doubt that technology has or will very soon reconfigure the dynamics and the way relationships are transformed among customers, brands and …Eyad Zarea appointed as General Manager Carat Saudi Arabia
Snapchat and Médecins Sans Frontières launch creative competition ahead of Dubai Lynx 2019
TBWA/RAAD and AB Group Egypt ink partnership agreement to form AB/TBWA/Egypt
Thought provoking campaign ‘Sleeping Flags’ seeks to spark a national debate and raise awareness around the plight of ex-Defence Forces in Ireland
Keep Walking Lebanon - The Expo: A Different Perspective from Millennials
In-house agencies on the rise Iain Akerman
The death of the agency brand Iain Akerman
'The Sound of Shisha' Takes Smokers by Surprise: a social experiment by TBWARaad for AUBMC ArabAd staff
Ipsos Celebrates New Beginnings at French Embassy in Cairo
Trends to look out for in 2019
Digital Transformation to take a firmer grip on companies in the coming years, says Ralph Raad, General Manager of Memac Ogilvy, Beirut Ralph Raad
What's new with DDB Unlimited? - an interview with Joris Kuijpers Mark Tungate
About the young yet ambitious Middle East Social Media Festival & Award - An interview with Joe Ghantous Ghada Azzi