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OOH hits $41.9 billion USD, 5.2% of global adex, as per WOO Global Expenditure survey
Social Media advertising spending to grow by 6% in 2024
Over the past six years, brands and companies worldwide have spent nearly one trillion dollars on social media ads, turning it into the second-largest revenue stream in the digital advertising …
Advertising Investments in Lebanon in 2023: A Remarkable Leap Forward Naji Boulos, IAA Lebanon
OOH global revenue to exceed $40bn, finds WOO Global Market Index report
Lebanon Advertising Investments in 2022: the figures Naji Boulos
The Anatomy of MENA 2020 Ad Spend
Global Social Media Ad Spend Shoots Up by 56.4% in Q3 2020
MENA Advertising Expenditure Dissected Elie Aoun