TAGS
Global advertising spend to surpass $1trillion for the first time
A new study from WARC, the specialists in marketing effectiveness, has found that global advertising spend is on course to grow 10.7% this year to a total of $1.08trn – …
WARC projects a 10.5% rise in global spend this year topping $1trn for first time
OOH hits $41.9 billion USD, 5.2% of global adex, as per WOO Global Expenditure survey
Social Media advertising spending to grow by 6% in 2024
Advertising Investments in Lebanon in 2023: A Remarkable Leap Forward
Naji Boulos, IAA Lebanon
OOH global revenue to exceed $40bn, finds WOO Global Market Index report
Lebanon Advertising Investments in 2022: the figures
Naji Boulos
The Anatomy of MENA 2020 Ad Spend
Global Social Media Ad Spend Shoots Up by 56.4% in Q3 2020
MENA Advertising Expenditure Dissected
Elie Aoun
