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Marketing needs new superheroes: CMO Barometer 2024 Results
Around 800 CMOs from 11 countries shared their industry forecasts for 2024 in a joint survey by Serviceplan Group and the University of St. Gallen. For the first year, the …
Serviceplan Middle East sets the tone in BMW XM ‘Story of an Enigma’ campaign
Serviceplan Middle East has recently developed and launched BMW XM ‘Story of an Enigma’, an online and social media campaign filmed from an unusual perspective.
Serviceplan ME transforms Google Maps into a virtual showroom with BMW iJACK campaign
ArabAd's staff
Rami Hmadeh: ‘The pace of change in Saudi Arabia is nothing short of exhilarating’
Serviceplan Arabia and Abdul Latif Jameel Motors take over Gamers8
Serviceplan Middle East appoints Nishant Shah as Executive Creative Director
Bridgestone MEA and Serviceplan ME unveil ‘The Lane Change Song', a catchy pop-rock tune that encourages road safety
ArabAd's staff
‘One Summer Isn’t Enough’, first campaign by Serviceplan ME for DCT Abu Dhabi positions the emirate as a summer destination
ArabAd's staff
Serviceplan Middle East awarded the global creative account for DCT Abu Dhabi
Bridgestone MEA and Serviceplan ME present ‘Eyes on Ramadan’, an ode to the fleet drivers of Saudi Arabia
ArabAd's staff
Abdul Latif Jameel Motors and Serviceplan Experience celebrate togetherness in new Ramadan spot
ArabAd's staff
Serviceplan’s MINI campaign in pole position in AdForum’s Business Creative Report
ArabAd's staff
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