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Global advertising spend to surpass $1trillion for the first time
A new study from WARC, the specialists in marketing effectiveness, has found that global advertising spend is on course to grow 10.7% this year to a total of $1.08trn – …
Low representation of women in leadership still prevalent in marcomms industry, finds Think Equal survey
ArabAd's staff
PRCA MENA introduces its Mental Health Report 2024
ArabAd's staff
Women from across the MENA region invited to join free online guide session for See It Be It hosted by IMPACT BBDO
ArabAd's staff
Publicis Groupe ME and Dubai Businesswomen Council deliver series of workshops for female-led businesses
ArabAd's staff
Educate, Don’t Sell: The B2B Thought Leadership Advantage
Hedaa Ashraf Ismail, Al Masaood Group
Cannes Lions 2025 doubles its funding to create equitable access to underrepresented talent and underserved communities
ArabAd's staff
Robin Phillips to head The GreenVantage, MediaVantage Group's new unit dedicated to sustainability practices
ArabAd's staff
Trust Matters: Strengthening Client-Agency Bonds for Long-Term Success
Natalie Cooke Tombs, M&C Saatchi Group
Podcasts, a format that earned its deserved spot among other established media
A Glitch in Modern Communication
Roger Halaby, Hanging Gardens
Equativ and Azraq join hands to empower clients to make positive environmental impact in the UAE
ArabAd's staff
