TAGS
- What the Prisoner’s Dilemma Can Teach Us About Pitching
Alexandra Richards, Gambit
One of the most heated and never-ending topics in adland is pitching. It is argued that the pitch needs to change because it is too taxing and emotionally and fiscally …
- Gaza War: why has the ad industry suddenly lost its voice
Iain Akerman
Communication agencies and their staff stand accused of remaining silent in the face of genocide. Why has an industry that is so vocal about driving positive change suddenly lost its …
- Ramzi Raad launches online version of 'The Story of Middle East Advertising' to empower education in the region ArabAd's staff
- TBWA\RAAD hosts exclusive Edges 2024 event
- Global ONE Screen 2024 Short Film Festival opens for entries
- Frederico Roberto: ‘Creativity isn't really rocket science'
- Nayaab Rais: ‘I love the feeling of living in a giant mixing bowl’
- Moiz Khan: ‘Creativity can’t thrive in negative spaces’
- NYF Advertising Awards announces the 2024 special Industry Awards
- A sense of purpose Iain Akerman
- Sachini Imbuldeniya: ‘Sisters aren’t doing it for themselves’ Sachini Imbuldeniya, House of Oddities
- How AI is Changing the Marketing and Advertising Industry—for Better or Worse Ghassan Younis