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Riding the Wave of Change: Transformative Trends in Advertising – by Terry Kane of The Trade Desk
2024 is set to be a transformative year for the advertising industry. To better understand what’s to come in the new year and beyond, we sat down with Terry Kane, …
Panadol unveils its 'Art of Release', an unexpected yet striking campaign by Grey Dubai
ArabAd's staff
Panadol's latest campaign takes the viewer by surprise, as the set of eye-catching visuals, recently rolled out via OOH media by the renowned pain relief brand, is nothing close to …
The Bold Group unveils transformative AI project at Athar Saudi Creative Festival
The Role of AI in Transforming Experiential Retail
Karl Escritt, Like Digital & Partners
WPP and Sprinklr to bring AI-powered customer experience management solutions to brands
The Creative Renaissance: AI and Automation Redefining Artistry and Imagination
Ambreen Kazi, Socialeyez
Core42 and Publicis Groupe Middle East partner to advance Generative AI for the regional marketing industry
TBWA\RAAD and Core42 join forces to enhance creative expression in the Arab world through AI innovation
Swedish insurance company introduces Laika 13, the world's first AI teenager, created for mental health education
ArabAd's staff
The Impact of AI-Generated Content on SEO: Does it Really Work?
Kenan Baki, Serviceplan ME
The Future of Work in the Age of AI
Karl Escritt, Like Digital & Partners
Wunderman Thompson introduces Reveal, an AI creative testing solution
