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- The search for honest and authentic content - Interview with PHD MENA's Nawal Nasreddine
Iain Akerman
Nawal Nasreddine, head of creative services at PHD MENA, discusses the increasingly important role of content creators in Saudi Arabia
- Six Trends Transforming the Media Industry
Nicole Magoon, Partner, Bain & Company London and Juerg Kronenberg, Partner, Bain & Company Middle East share six trends they believe are transforming the media industry
- Najahi Events launches iKew, the Middle East’s first online ‘Edutainment’ content platform
- TikTok launches Creative Digest, a video newsletter to celebrate regional creativity
- Kharabeesh, Natural Star join hands to woo global Arabic content market
- Facebook teams up with Arab podcast network, Sowt, to showcase inspiring community stories in MENA
- Snapchat to Roll Out New Shows for Ramadan 2021 with MENA’s Top Publishers
- UTURN, part of Webedia Arabia Group, signs exclusive content partnership with Facebook
- With Ramadan approaching, TikTok sheds light on its community trends in MENA
- 9-Year Old Ryan Kaji Is Highest-Paid Youtube Star For 2019-2020
- Beitna, the Middle East’s first 'social house' about to be launched ArabAd's staff
- Content-led marketing strategies are more effective than ever for brands