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WebEngage partners with Sobha Realty to redefine customer engagement with AI ArabAd's staff
Talabat and Truecaller partner to elevate communication efficiency and safety

Ogilvy One takes a new distinct and strategic role
Snap’s AR Ramadan Mall returns for the third year
Digital natives are not digitally exclusive, finds a VML research on Gen Alphas
Valtech unveils new brand positioning to cater for enterprises in an experience-driven world
The Role of AI in Transforming Experiential Retail Karl Escritt, Like Digital & Partners
WPP and Sprinklr to bring AI-powered customer experience management solutions to brands
TBO.COM join hands with WebEngage to harness martech and enhance customer experience
Snapchat’s virtual mall demonstrates the growing appetite for immersive retail experiences
Snap and Havas Media Network new social commerce playbook reveals how to create meaningful social experiences journey for young shoppers
UAE consumers want brands to understand them, reveals ServiceNow survey

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