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Saudi is Big on Football: over five million related inquiries made to Alexa in KSA in 2024
ArabAd's staff
We all know Saudi is big on Football, but how much? Amazon Alexa’s data shows that customers have asked about the sport more than five million times in 2024 alone. …
Publicis Media ME to lead first rollout of Hypermedia's HMX pDOOH platform
ArabAd's staff
Performics ME earns Google Marketing Platform Partner & Reseller status in MENA
ArabAd's staff
Panda, SCAI and Faden Media to build an AI-driven media network
ArabAd's staff
74% of web users unaware of digital tracking
ArabAd's staff
Havas acquires global digital data agency DPMG
WiDS MENA conference delves into the critical role of data in addressing humanitarian challenges
InsightLab ME, a new market research company launches in the region
.jpg "Data Clean Rooms – The Key to Collaborating on Marketing Analytics in a Privacy-First World")
Data Clean Rooms – The Key to Collaborating on Marketing Analytics in a Privacy-First World
Paul Wright, AppsFlyer
Data transparency reignites Gen Z advertisers
Edward Siavo
MEmob+ and MullenLowe Blu Kuwait forge strategic partnership
TRKKN MENA achieves Premier Partner status on Google Cloud Platform
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