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- 74% of web users unaware of digital tracking
ArabAd's staff
A recent study reveals that 74% of internet users underestimate how much their data can be tracked without direct input. With advanced tracking technologies and data brokers quietly collecting behind …
- Havas acquires global digital data agency DPMG
- WiDS MENA conference delves into the critical role of data in addressing humanitarian challenges
- InsightLab ME, a new market research company launches in the region
- Data Clean Rooms – The Key to Collaborating on Marketing Analytics in a Privacy-First World Paul Wright, AppsFlyer
- Data transparency reignites Gen Z advertisers Edward Siavo
- MEmob+ and MullenLowe Blu Kuwait forge strategic partnership
- TRKKN MENA achieves Premier Partner status on Google Cloud Platform
- CARMA acquires mmi Analytics
- Is ‘Attention’ Getting Your Attention? Arpit Saxena, OMG
- Omar Khan joins Merkle MENA leadership team
- TRKKN launches in the Middle East under OMG’s ownership
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