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CARMA acquires mmi Analytics
Is ‘Attention’ Getting Your Attention?
Arpit Saxena, OMG
Attention is said to be the next frontier for digital ad measurement. Arpit Saxena, associate director performance data services at OMD, elaborates on the importance of attention as an advertising …
Omar Khan joins Merkle MENA leadership team
TRKKN launches in the Middle East under OMG’s ownership
anb and OMD boost World Cup credit card campaign performance with Omni Custom Audiences
Building a sustainable and impactful addressable advertising strategy through inventory curation
Amelie Grenier-Bolay
Talkwalker launches its Forecasting capability that enables brands to forecast future consumer trends
.jpg "Reshaping business priorities for planet and profit")
Reshaping business priorities for planet and profit
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