TAGS
- The Battle to Clean Up Digital Advertising
Iain Akerman
Transparency, brand safety, ad fraud and viewability all plague online advertising. That’s why brands such as P&G, Unilever and MasterCard are fighting back, calling for the industry to come together …
- The Client Dilemma
By Iain Akerman
All agencies, be they advertising, media or PR, are vying for clients’ digital budgets. But are clients in the process of moving on?
- 2018 Social Media Trend Forecast: What Should Marketers Capitalize on This Year? Christina Fakhry
- Let’s talk about content Iain Akerman
- The Full Digital Journey Triangle's Way
- Succeeding to Fail vs. Failing to Succeed Jad Haidar
- WetPaint: Navigating a Sea of Code ArabAd staff
- Digital marketing is the way forward for SMEs ArabAd staff