TAGS
- Adapting brands to the digital age
Krikor Khatchikian
Today’s digital-mania has turned traditional marketing and branding strategies on their heads. But, what does it mean to be a brand in today’s increasingly digitalized world? Krikor Khatchikian, Managing Director …
- The Client Dilemma
By Iain Akerman
All agencies, be they advertising, media or PR, are vying for clients’ digital budgets. But are clients in the process of moving on?
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