Chalhoub Group announces its new organisation of the future
Posted on 2020 Oct,27


Building on the strong foundation of its 900-day digital transformation project, Chalhoub Group had to accelerate its plans and find new ways to adapt to the shifting sands brought about by COVID-19. It accelerated the process of adjusting to the changing customer behaviour and re-thinking the new way of staying connected and engaged with their guests and loyal partners, employees and customers.

Chalhoub Group announces its new organisation of the future with 4 verticals reporting into the Group CEO, Patrick Chalhoub: Managed Companies, JV and Strategy, Growth, Innovation and Investment, Operations and Enablers, and finally People and Culture.

Some of the Group’s long-standing leaders will be passing the baton to new ones who will introduce new energy in this new reality:

David Vercruysse who started his career with the Group, for over 10 years, operating in many several roles, including General Manager Sephora ME and then moved to Europe in different groups. He will be re-joining from 1st December 2020 to lead the Managed Companies vertical, encompassing our beauty and fashion distribution and franchise businesses as well as all Group’s own concepts (Level Shoes, Faces, Tryano, Tanagra).

Michael Chalhoub, whose experience in corporate finance, strategic consulting and in launching and developing businesses will be valuable as the Group embarks on this new journey. Michael will lead Strategy, Growth, Innovation and Investment as well as overlook the Joint Venture businesses. By welcoming Michael, the Group is integrating the third generation to drive its long-term sustainability.

“I am convinced that the future is full of opportunities for our Group, and I am confident that the new organisation will enable us to unleash all the potential and energy of our people. This structure will allow us to drive growth and sustainability, be innovative and creative, foster synergies, cooperation and drive efficiency, have more ownership and accountability for our initiatives.”
Said Patrick Chalhoub, CEO of the Chalhoub Group.