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New interactive ad format introduced by Tarek Nour Group set to change the VOD experience Ghada Azzi
Publicis Media ME and Landmark Reach join forces to take shopping experiences to the next level ArabAd's staff
41% growth in crypto app installs across UAE in 2024, AppsFlyer reports ArabAd's staff
Manchester City signs Publicis Sapient as official digital business partner ArabAd's staff
Rotana TV names SPEX exclusive media partner for TV and digital advertising ArabAd's staff
Snap's AR Mall returns for 2025 Ramadan season ArabAd's staff
On the Abdul Latif Jameel Motors Toyota's campaign win or how smart SEO fueled by insight-driven creativity can outperform even the biggest budgets ArabAd's staff
GroupM MENA initiated a brand test campaign, boosted attention scores in collaboration with DV ArabAd's staff
AI in Market Research: Toluna ready to transform consumer understanding Georges Akkaoui, Toluna MEAT
How Connected TV is Transforming Consumer Engagement! Gagan Uppal, Xapads Media