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Rotana TV names SPEX exclusive media partner for TV and digital advertising ArabAd's staff
Snap's AR Mall returns for 2025 Ramadan season ArabAd's staff
On the Abdul Latif Jameel Motors Toyota's campaign win or how smart SEO fueled by insight-driven creativity can outperform even the biggest budgets ArabAd's staff
GroupM MENA initiated a brand test campaign, boosted attention scores in collaboration with DV ArabAd's staff
AI in Market Research: Toluna ready to transform consumer understanding Georges Akkaoui, Toluna MEAT
How Connected TV is Transforming Consumer Engagement! Gagan Uppal, Xapads Media
AppsFlyer's lookback at 2024’s top mobile app trends ArabAd's staff
Stagwell acquires Create. Group ArabAd's staff
Mastering Influencer Marketing: Building Trust with Saudi Audiences in a Digital-First World Aya Hammad, Warner Bros MENA
Salam partners with Publicis Groupe ME to redefine telco services in Saudi Arabia ArabAd's staff
Subway introduces self-order kiosks and its own anamorphic screen for the first time in the UAE ArabAd's staff
Mediaplus Middle East appoints Mayur Salian as Associate Digital Director ArabAd's staff