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- Coca-Cola turns emojis into real-world tasty offers for Saudi consumers
ArabAd's staff
- Why co-creation has become essential for brands targeting Gen Z
Ahmed Abd El-Moneim, Eyedias
Generation Z aka Gen Z (born 1997 to 2013), defined as ‘the youngest generation with adult members’ and ‘the largest and most influential’, make up 40% of all global consumers. …
- BIG KAHUNA FILMS launches VIBE Content Creators to handle small to medium-scale projects ArabAd's staff
- Sony launches Alpha Femme in Kuwait to foster and inspire female talent and content creators ArabAd's staff
- American University of Sharjah earns Best Digital Campus Award from Zoom ArabAd's staff
- Publicis Media ME to lead first rollout of Hypermedia's HMX pDOOH platform ArabAd's staff
- Performics ME earns Google Marketing Platform Partner & Reseller status in MENA ArabAd's staff
- MKV Digital introduces MKV Creators, a new specialized division ArabAd's staff
- Panda, SCAI and Faden Media to build an AI-driven media network ArabAd's staff
- Influence is Evolving, and Creators are Leading Amine Al adem, Spark Foundry
- Equativ and Azraq join hands to empower clients to make positive environmental impact in the UAE ArabAd's staff
- Increase in app install ad spend, reveals AppsFlyer’s 17th Performance Index