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Saudi Arabia, the Land of Now
ArabAd's staff
Having welcomed over 100 million tourists in 2023, Saudi is the land of now or so it seems. This boom has continued in 2024, with the first quarter of the …
adidas named Advertiser of the Year at Dubai Lynx 2025
ArabAd's staff
Young Lynx Academy expands to Riyadh
ArabAd's staff
Dubai Lynx names its Jury Presidents for 2025
ArabAd's staff
Nassib Boueiri: ‘We carefully choose our presence in the relevant award shows’
Lara Arbid: ‘It’s a particularly exciting time for the region’
Ghada Azzi
Fabio Silveira: ‘We do not “flood the categories” and go to every festival’
Ghada Azzi
Riccardo Fregoso: ‘The benefits of award shows are indirect and intangible’
Ghada Azzi
Gabriel Schmitt: ‘There’s a little bit of a paradox going on in the region’
ArabAd's staff
Tahaab Rais: ‘I’d love to see award shows where consumers judge us’
Ghada Azzi
Dubai Lynx 2024 and the stars of the show
Iain Akerman
Dubai Lynx 2024: Saudi Arabia scoops five Grands Prix, its highest ever at the Lynx
ArabAd's staff
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