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Egypt adland: Back in business Iain Akerman
Egypt has entered a period of sustained growth, which can only be good news for the country’s communications industry. So why has its creative flair waned?Three Advertising films produced by Tarek Nour Communications with local culture at their heart ArabAd staff
We take a look at three recent Egyptian TV productions from Cairo-based Tarek Nour Communications (TNC) that taps into the local culture, an approach often adopted by the agency that …