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Georges Slim on the new normal: ‘adaptability, resilience, and flexibility’
In response to the uncertain and rapidly changing marketing landscape the world over and in Lebanon in particular, Georges Slim, CEO of Beirut-based independent agency PIMO, lays down what he …
George Slim: ‘Staying true to our beliefs & values'
Lebanon has been in a state of emergency since late-2019, pummeled by a crisis after another. On top of everything came the devastating explosion that rocked Beirut on 4 August 2020 followed …
