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Seven Saudi Influencers Redefining the Conversation through their Unique Voices
Christina Fakhry
As the Kingdom’s influencer landscape continues to grow exponentially amid shifting cultural perceptions, a new wave of creators is on the rise, exploring fresh niches and forging impactful partnerships. ArabAd …
Music, culture & creativity collide in Awkward Ads’ campaign for Mountain Dew and Doritos
ArabAd's staff
Baghdad-based creative agency Awkward Ads has partnered with Mountain Dew and Doritos to launch a daring new campaign aimed at capturing the adventurous spirit of Gen Z in Iraq.
Instagram's 'Trendships' celebrates social connections through DMs
ArabAd's staff
Pizza Hut pranks customers across the region to bring awareness to their fresh dough
ArabAd's staff
The dark side of brands – How FOMO fuels obsessive passion and compulsive buying
ArabAd's staff
Instagram remains the king of the social media landscape
YouTube's market share sees biggest increase among social media giants
Jung von Matt brings Immanuel Kant back to life as a 23-year-old influencer
Saudi mega influencers leveraging their content into successful collabs
Christina Fakhry
What are the most popular brands on Instagram
Instagram dominates Influencer Marketing in the United States
SALAMA’s ‘Kind Beings of Dubai’ campaign ends with record engagement on Social Media
